Marine Distribution Guide for SME's
ICOMIA has published a marine distribution guide to assist emerging marine businesses around the world and outline the requirements that a manufacturer should look for in a distributor.
The guide has been developed by David Barrow, a well known marine industry professional.
Any company who is a member of the British Marine Federation can have access to the report which is free.
The report covers the following topics:
* Meet ICOMIA
* What makes a good distributor?
* Making the right decision and avoiding 'the wasted years'
* Do the homework on your product
* Accept it is a three year plan
* So, you still want to get into international
* Legal issues
* Sales strategies
* Boats or equipment, the rules are the same
* Starter-guide summary
as well as sections on:
* Distributor facilities and services
* Distributor and your brand identity
* Information and technology transfer
* Distributors form part of the value of your company good or bad
The International Council of Marine Industry Associations - ICOMIA - is the international trade association representing the global marine industry since 1966. ICOMIA brings together national boating federations in one global organisation and represents them at an international level, presenting a strong and united voice when dealing with issues challenging the industry
For more information visit http://www.icomia.org, info@icomia.com +44 1784 223 702
Barrow International is a marine marketing distribution business that has been working nationally and internationally, for over 25 years. The company is directed by sales and marketing expert David Barrow.
http://www.barrowint.co.uk
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